Pet Parent Spending Report 2026
Data-driven insights into how Americans spend on their pets — from food budgets to vet bills.
Snoutique’s 2026 Pet Parent Spending Report reveals that Americans now spend over $147 billion annually on their pets, up nearly 19% since 2022. Driven by premiumization in food, expanding veterinary services, and growing demand for personalized products, the pet industry continues to outpace most consumer sectors. Below is a breakdown drawn from APPA industry data and related surveys.
Total U.S. Pet Industry Spending in 2026
Source: APPA National Pet Owners Survey
Where the Money Goes
5-Year Growth Trend
+18.9% since 2022
Key Statistics
66%
US Households with Pets
Two-thirds of all American households — roughly 86.9 million homes — include at least one pet.
Source: APPA 2024
$1,533
Average Annual Dog Spending
The average American dog owner spends $1,533 per year on food, vet care, grooming, and supplies.
Source: APPA 2025
90.5M
Homes with a Pet
More than 90 million American households share their home with a furry, feathered, or finned companion.
Source: APPA 2024
$147B
Total US Pet Industry
Total projected U.S. pet industry spending for 2026, spanning food, vet care, supplies, and services.
Source: APPA 2026 Projection
31%
Buy Custom / Personalized
Nearly one in three pet owners actively seek out custom or personalized products for their pets.
Source: NPD Group
$700+
Average Spent on Pet Gifts / Year
Pet parents spend over $700 per year on gifts, treats, and special-occasion purchases for their pets.
Source: Rover.com 2024
Dogs vs. Cats: Who Costs More?
Data from this report may be cited with attribution to Snoutique.shop. Sources include the APPA National Pet Owners Survey, NPD Group, and Rover.com.
How Snoutique Fits Your Budget
Frequently Asked Questions
Common questions about the Pet Parent Spending Report.


