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Pet Parent Spending Report 2026

Data-driven insights into how Americans spend on their pets — from food budgets to vet bills.

Snoutique’s 2026 Pet Parent Spending Report reveals that Americans now spend over $147 billion annually on their pets, up nearly 19% since 2022. Driven by premiumization in food, expanding veterinary services, and growing demand for personalized products, the pet industry continues to outpace most consumer sectors. Below is a breakdown drawn from APPA industry data and related surveys.

Total U.S. Pet Industry Spending in 2026

Source: APPA National Pet Owners Survey

Where the Money Goes

Total$147B

5-Year Growth Trend

+18.9% since 2022

Key Statistics

66%

US Households with Pets

Two-thirds of all American households — roughly 86.9 million homes — include at least one pet.

Source: APPA 2024

$1,533

Average Annual Dog Spending

The average American dog owner spends $1,533 per year on food, vet care, grooming, and supplies.

Source: APPA 2025

90.5M

Homes with a Pet

More than 90 million American households share their home with a furry, feathered, or finned companion.

Source: APPA 2024

$147B

Total US Pet Industry

Total projected U.S. pet industry spending for 2026, spanning food, vet care, supplies, and services.

Source: APPA 2026 Projection

31%

Buy Custom / Personalized

Nearly one in three pet owners actively seek out custom or personalized products for their pets.

Source: NPD Group

$700+

Average Spent on Pet Gifts / Year

Pet parents spend over $700 per year on gifts, treats, and special-occasion purchases for their pets.

Source: Rover.com 2024

Dogs vs. Cats: Who Costs More?

Data from this report may be cited with attribution to Snoutique.shop. Sources include the APPA National Pet Owners Survey, NPD Group, and Rover.com.

Frequently Asked Questions

Common questions about the Pet Parent Spending Report.